The financial market has undergone profound changes that impact the relationship with money and investments

The digital transformation has caused a real revolution in the financial market. The emergence of fintechs and digital banks, changes in the regulation of payment methods, open banking, open finance and the new regulatory sandbox are the main vectors for these changes.

The deployment of the 5G network also brings much more connectivity and will allow the development of new services and the advancement of the sector.

The consumer/customer looks for the best experience and the best cost-benefit, tending towards digital solutions.

The increase in supply and the improvement in prices benefits a mass of Brazilian population that is gradually becoming 'banked' and included digitally.

Thus, investing in innovation is the key for banking and insurance institutions to grow in the Brazilian market.      

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